This lure offers the perfect combination of fish-catching tradition and revolutionary technology. The EBS SPINNER 100 advances the time-tested abilities of the classic inline spinner, one of the most widely used fishing lures in history. Traditional flashing blades are enhanced by a capsule/body featuring EBS TechnologyTM, which emits the actual biological sounds of baitfish (shad and perch) that predator species like muskie, walleye, pike, striped bass, etc. feed on heavily. EBS effectively doubles a Spinner's fish-attracting range. Plus, the tail on the 100 features a fluttering flash of color. The EBS Spinner 100 is a "Fish Catching Machine" that provides anglers with a combination of sound and visual attraction, unlike anything they've ever fished before!